Tag Khadim

Local vs Global Giants: Indian Footwear Industry Landscape

The Indian footwear industry is thriving due to a growing middle class and increased discretionary spending. However, it faces challenges like intense competition, counterfeit products, and complex inventory management. The industry is projected to grow at a CAGR of 11%, but local players struggle to compete with global giants like Nike and Adidas, who outsource production to countries like China and Vietnam. Despite this, Indian companies are adapting quickly and launching new products to keep up with changing consumer trends.